Privacy Policy
Pixel Primed Privacy Policy
Last Updated: 19 February, 2026
Pixel Primed (“Pixel Primed”, “we”, “our” or “us”) is committed to protecting your privacy and handling your personal information in a transparent and secure manner. This Privacy Policy outlines how we collect, use, store and disclose personal information in accordance with the Privacy Act 1988 and the Australian Privacy Principles.
By accessing our website at www.pixelprimed.com or engaging our services, you agree to the collection and use of information in accordance with this Privacy Policy.
Collection of Personal Information
We may collect personal information when you interact with our website, submit an enquiry, download a resource, subscribe to communications, or engage our consulting services. The information we collect may include your name, email address, phone number, company name, job title and any other information you voluntarily provide during correspondence or consultations.
In addition to information you provide directly, we may collect certain information automatically when you visit our website. This may include your IP address, browser type, device information, pages visited, time spent on pages and referral sources. This information is collected through cookies, analytics tools and tracking technologies to help us understand user behaviour and improve our services.
Use of Personal Information
We use personal information to respond to enquiries, provide consulting and lifecycle marketing services, deliver requested resources, send relevant communications, and improve our website performance and service delivery. Where consent is provided, we may send marketing communications, industry insights, event invitations or service updates. You may opt out of these communications at any time by using the unsubscribe link included in our emails.
As a lifecycle marketing consultancy, Pixel Primed may use behavioural insights and engagement data to personalise communications and improve the relevance of content delivered to you.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance user experience and measure performance. We utilise analytics and marketing tools, which may include Google Analytics, Meta Pixel, LinkedIn Insight Tag and other attribution platforms, to analyse website traffic, monitor advertising effectiveness and optimise conversion pathways.
These tools may collect information about your browsing behaviour on our website. You may disable cookies through your browser settings, however doing so may affect website functionality.
Disclosure of Information
We may disclose personal information to third-party service providers who assist in delivering our services, including CRM platforms, email marketing providers, analytics services, hosting providers and professional advisers. These third parties are required to handle personal information in accordance with applicable privacy laws.
Pixel Primed does not sell personal information to third parties.
Client Data and Service Engagements
Where Pixel Primed is engaged to provide consulting services, we may access client-owned systems including CRM platforms, marketing automation tools, analytics dashboards and advertising accounts. In these circumstances, we process client data solely for the purpose of delivering contracted services. Ownership of all client data remains with the client at all times. Where applicable, Pixel Primed acts as a data processor and the client remains the data controller.
Data Storage and Security
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure. We utilise secure hosting environments, encrypted data transmission and reputable third-party platforms that implement their own security safeguards.
Some third-party providers used by Pixel Primed may store data in jurisdictions outside Australia, including the United States or Europe. By providing your information, you consent to the transfer of data to these jurisdictions where necessary to deliver our services.
Access and Correction
You may request access to the personal information we hold about you and request correction if the information is inaccurate, incomplete or outdated. Requests may be made by contacting us using the details below.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or services. The most current version will always be available on our website.
Contact Information
If you have any questions about this Privacy Policy or how your personal information is handled, please contact:
Pixel Primed
Email: contact@pixelprimed.com
Website: www.pixelprimed.com
ABN: 25 170 066 031